Sunrise General Store
General Store Hours
Open Fri-Sun: 9am to 4:30pm
General Store now has gas!
Located on Highway 273 just past the Sunrise Park Lodge, the Sunrise General Store is your first stop on your mountain adventure. Featuring a full convenience and outdoors store, with snacks, drinks, camping equipment, fishing accessories, gasoline, and more. We also offer permits for fishing, camping, boating, and other outdoor recreation on the White Mountain Apache Reservation.
Your Adventure Stop

The Sunrise General Store is the most convenient stop on your way into the mountains. We offer all the essentials and accessories for a never-ending adventure, now including gas!
Fishing Gear
Lures | Bait | Bobbers | Nets | Buckets | Tackle Boxes
Camping Gear
Blankets | Tents | Air Mattress | Sleeping Bags | Camping Chairs | Tarps | Lights | Firewood | Charcoal
RV Accessories
Wheel Chocks | Electrical Adapters | Bulbs | Sewer Hoses
Permits
Fishing, Boating, Camping, etc. More information below
Permits
Fishing Permits
- Recreation Fishing Permits are required for all persons 10 years of age and older taking aquatic wildlife on the Fort Apache Indian Reservation. Children under the age of 10 do not require a permit but must be accompanied by an adult holding a valid permit. For the dedicated fishermen and the up-and-coming ones, we offer yearly permits (annual). These permits are valid for the calendar year.
- Fishing: Daily Adult (ages 15+) $10.00
- Fishing: Daily Youth (ages 10-14) $ 3.00
Adults Annual – $200.00
Juvenile Annual – $32.00
Special Use Permit for Black River & Salt River – $20.00
Special Use Permit for Pacheta Falls – $30.00
Boating Permits
Daily – $5.00 per day, per boat
Camping Permits
Sunrise Campground (DRY Camp only) – 62 spaces
Daily – $15.00 per day
Sunrise RV Park (DRY Camp only) – 16 spaces
Daily – $35.00 per day
White Mountain Apache Reservation Campgrounds
Hawley Lake, Big Bear and Little Bear Lake, Horseshoe Lake, and others.
Daily – $9.00 per day
Outdoor Recreational Permits
Daily – $9.00 per day









